STATE TIMES NEWSKATHUA: Krishi Vigyan Kendra (KVK) Kathua under the administrative control of Sher-e-Kashmir University of Agricultural Sciences and Technology of Jammu on Saturday organised an awareness programme on Agricultural Marketing Infrastructure Scheme (AMIS) in the premises of KVK. The programme was sponsored by CCS National Institute of Agricultural Marketing (NIAM), a nodal institute for organising such programmes under Integrated Scheme on Agricultural Marketing (ISAM) of Ministry of Agriculture and Farmers welfare. The programme was organised under the overall supervision of Dr. K.S. Risam, Vice Chancellor, SKUAST-Jammu in which more than 40 participants, including farmers, FPO, Mandi traders, Entrepreneurs, Mandi secretaries, officers of cooperatives and Panchayat Raj Institutions. Sanjay Koul, Senior Marketing Inspector, Directorate of Marketing & Inspection, Jammu was invited as special guest in the programme. He discussed the modalities of agricultural marketing and steps taken by the department for encouraging scientific marketing for generating higher returns. In his message, Dr. Risam expressed the importance of creating agricultural marketing infrastructure in the state for realizing better returns to the farmers. Appreciating the efforts of CCS National Institute of Agricultural Marketing (NIAM) for organising such programmes at State and District level for creating awareness of stakeholders on prevailing ISAM – AMI, Dr. Risam extended full support of the University for creating mass awareness on the programme. He also directed KVKs to include discussion on AMI scheme in regular scheduled farmers’ and in-service training programmes. To start with, Dr. Vishal Mahajan, Senior Scientist & Head, KVK Kathua welcomed the participants in the programme. He discussed the activities of KVK for promoting agricultural marketing in the district. Dr. Pawan Kumar Sharma, Scientist (Agricultural Economics) delivered the detail presentation on AMI scheme and discussed the modalities associated with its adoption. He emphasised upon the marketing disconnect of marginal and small farmers which is acting as disincentive for farmers of the district to produce more. He further informed that CCS-NIAM has sponsored the organisation of such programmes in four districts of Jammu region which includes Jammu, Udhampur Rajouri and Kathua. The participants expressed their views and limitations regarding adoption of AMI scheme during the detailed discussion held with the scientists. Dr. Anamika Jamwal, SMS (Plant Protection) conducted the proceedings of programme whereas Dr. Berjesh Ajrawat, SMS, Extension Education presented vote of thanks. Others who present during the programme include Dr. Vijay Kumar Sharma SMS, Animal Sciences, Dr. Ajay Kumar, Vijay Singh and Bharat Bhushan.
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