STATE TIMES NEWS JAMMU: As people stay home to prevent the spread of Covid-19, HDFC Bank Ltd has seen a surge in the number of applicants for its newly launched DigiDemat cum Trading facility: an instant Digital Demat cum Trading Account. This service is offered to select, existing customers of the bank in partnership with its subsidiary HDFC securities. Since its launch about a month back, DigiDemat & Trading has secured more than 15,000 new customers. This facility is currently available only for selected existing HDFC Bank account holders who can open a Demat account with HDFC Bank and Trading account with HDFC Securities using Net banking credentials. Eligible customers can register through the link shared with them by logging into their account. After basic KYC and setting preferences, the users will be asked for video in-person verification and their Aadhaar-enabled e-signature. It takes about 5 minutes to open a demat account and approximately 15 to open a trading account. The applicant would be able to start investing after account approval and this takes 2 to 24 hours. Customers do not need any physical documents for opening of account. Digital Demat & Trading Account facility is available for resident Indians with single owner accounts with the bank. The customer’s account number is shared immediately to enable them to invest quickly. “I’m delighted to present a completely seamless Digidemat and Trading account for existing customers of our bank,” said S Sampathkumar Group Head, Liabilities Products, HDFC Bank said. “We are delighted that a player of repute and standing like the HDFC Bank Group has launched DigiDemat facility,” said Mr. G. V. Nageswara Rao, MD & CEO, National Securities Depository Limited (NSDL). “This service will allow HDFC Bank customers to open a demat account instantly using a digital process implemented through online technical integration with NSDL. It will offer a speedy, efficient, credible and safe alternative to investors. NSDL is proud to partner with HDFC Bank in yet another path-breaking digital initiative,” he added.
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