STATE TIMES NEWS
JAMMU: As a part of nationwide initiative, a running event called Pinkathon was organised here on Sunday in which around 150 participants including 100 women participated.
The event was aimed at generating awareness about health and fitness among women.
Neha Jalali, Deputy Director, DD News Jammu and Regional Outreach Bureau, Ministry of Information and Broadcasting, Government of India, flagged off the Pinkathon running event near Rotary Club, Gandhi Nagar Jammu. Women from various colleges, schools, running clubs and even housewives participated in the event.
In her address, Jalali emphasised on the need for creating awareness about various non communicable and lifestyle related diseases especially for women. She also stressed that a strong nation as well as a healthy family could be built only if its women were strong and healthy. She mentioned about various health and fitness related initiatives taken by Government of India including National Programme for Non Communicable diseases and Khelo India. She urged people especially women to come forward for making these programmes successful and for creating a ‘Swasth Bharat’.
The event also saw the participation from members of the Jammu Rotary Club. Many male members also participated in the event to support the cause of health awareness for women. The event included a 3 Km run (Rotary Park, Gandhi Nagar- Green Belt Park Road – Panama Chowk -and back to Rotary Park) and a Zumba dance session. The event concluded with distribution of medals amongst the participants.
The Pinkathon was organised in around 5 countries and 50 cities where more than 5,000 women participated in a 3-5 kms run at on October 21, 2018, that is being celebrated as Pinkathon Day to showcase solidarity with the cause.
Pinkathon is a nation-wide community driven initiative aimed at promoting health and fitness awareness among women of all age groups. It aims to motivate women to come forward and become role models for other women for leading a healthy lifestyle.
The initiative that was conceptualised by the Bollywood actor and model Milind Soman in 2012 , utilises community running as a tool for creating awareness regarding health. Since its launch, it has become a grassroots movement with various running events being organised at regular intervals across 63 cities of the country and works through a network of ambassadors who motivate other women to participate in the running events.
Mukta Sharma is the ambassador for Jammu City and has been working with her team for creating awareness in the women of Jammu regarding the initiative. This was first of its kind initiative in Jammu for which a promo run was organised on 13th of this month at the same venue.
The event was organised by Pinkathaon Jammu in association with Jammu Runners Group.
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