STATE TIMES NEWS
JAMMU: Deputy Chief Minister Dr Nirmal Singh on Friday said that the Jammu and Kashmir state possesses immense potential for growth in tourism sector and that resolute efforts are underway to give new dimensions to State’s tourism industry by placing J&K in the world map as one of the major tourist destination.
He said this during the concluding ceremony of annual Peer Kho Mela. Dr Singh said from adventure to pilgrimage tourism, the state government is reaching out to the tourists by undertaking several promotional activities, facilitating the exchange of tourism market by easing the barriers of travel and encouraging the partnerships between the public and private sectors.
During the Annual Peer Kho Mela, devotees from within and outside district paid obeisance at the historic Peer Kho shrine. The four-day event witnessed various cultural programs based on Shiv-Parvati theme like Tandav, Shiv Barat, Shiv-Kali and Bhajans devoted to Lord Shiva. Traditional sports activities, Fun Rides, Ethnic stalls put up by the locals and government departments attracted huge footfall. The district administration and the Mandir committee made elaborate arrangements for the devotees visiting the holy place.
The Mela was concluded with the Dangal. The Final match of the event proved to be a one-sided affair as Shamsher tried to adopt a defensive approach to slow the match down but Bhupinder Singh from Punjab proved to be too good for the rival and registered the victory to lift the title.
Gurj and Patta were awarded by PeerKho Mandir Committee to the winner whereas cash Prizes of Rs 25,000 and Rs 10,000 were awarded to the winner and the runner-up respectively by the Tourism Department.
Speaking on the occasion, Deputy Chief Minister Dr Nirmal Singh said that the state has a vast potential to be a prime tourist destination as it showcases the perfect bouquet of diverse tradition and culture. He said by initiating several prestigious projects, the government is ensuring that the tourists will witness a new attraction every time they come to the state that will ultimately give a boost to JK’s tourism sector.
During her address, Minister of State for Education, Tourism and Culture, Priya Sethi said that the government is working with a purpose to boost the tourism catering to the needs of everyone in terms of a desirable tourist destination.
MLA East Rajesh Gupta, VC JAKFAD, Munish Sharma, ADC Jammu, Dr Arun Manhas, Director Tourism Jammu, Smita Sethi, Mahant PeerKho Peer Ravi Nath, members of PeerKho Mandir Committee besides senior politicians, BaldevBiloria, Vinay Gupta along with prominent citizens from all walks of life and functionaries of the concerned departments were present on the occasion.
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